Nissan x Atlas Obscura
(EDITING)
CREDITS
AgencyThe Reserve Label / The Young Astronauts
DirectorJacob Rosenberg
ProducerRyan Slavin
Off-Road ModeSudan Archives
Eco-ModeJason Ward
Sport-ModeMiles Dasher
Auto ModeChicano Batman
Snow ModeAnna Closser
CLIENT
Nissan / Atlas Obscura
SYNOPSIS
Five modes. Five ways to go Rogue.
In 2020, Jacob Rosenberg and I collaborated on a series celebrating trailblazers and the launch of the all-new 2021 Nissan Rogue. We profiled five individuals, each tailored to one of the Rogue's five drive modes: Auto, Sport, Eco, Off-Road, and Snow.
As editor, my job was to capture both the scale and intimacy of these people's lives—and how the Rogue fit into them. Jacob trusted me to find the rhythm between cinematic landscapes and raw human moments. The content lived across Nissan's and Atlas Obscura's platforms, becoming part of a campaign that reminded people adventures were still possible.
It was a project that became something larger than a car launch: a reminder that the best stories are about the roads people take, not just the vehicles that get them there.